SocialAds will be an attempt to be like Google's AdSense, except that it will allow ads to be targeted to Facebook members' individual interests and profile data rather than the text on a given Web page."
"What is SocialAds? We'll have to wait for the actual announcement to see, but here is what we know so far (or think we know): It will be how Facebook will actually start to make real moneyâ€"both through ads on its own site and on other sites through a new ad network it is about to launch (presumably with its ad partner and new investor Microsoft). The announcement of what people are already calling SocialAds is expected next week on November 6 at New York's ad:tech conference (a day after Google was originally supposed to announce a new set of open APIs and third-party apps for its social network, Orkutâ€"now expected to be pushed a few days)." "Just as Google is preparing to take Facebook head-on with its own social-networking platform, it appears that Facebook is preparing to take on Google with its own social ad network. Consider the following recent moves:įacebook's Social Ad Network: Erick Schonfeld from Techcrunch writes: No sooner did the print dry on that story and another one comes out about Facebook's new advertising strategy.īased on the recent moves by Facebook, and should we say MSN, the Strategic Faceoff in today's market is clearly Facebook against the rest and who can move the fastest and outsmart the other. Yesterday we commented on Google announcement about launching a new network on Nov 6 in response to the MSN/Facebook Deal.